Old furniture can find a new home.
And, thanks to a London-based startup, children’s cuddly toys needn’t end up in the trash either.
The concept is simple enough: kids inevitably move on, but old toys can still bring joy to someone new. Tired teddies and stuffed animals are donated to the female founder’s startup directly in the post.
There they are washed and lovingly restored to their former glory. Complete with a new portrait, the toys are made available to buy from the startup’s online shop.
Upon purchase they are dispatched to their new homes in sustainable packaging; more than 50% of proceeds are donated to children with chronic illnesses.
Other toys are rightfully unpopular.
