Given the right entertainment factor, people are happy to go without plastic bottles.
Now, a Brazilian startup is helping children and young people on the autism spectrum to learn through play.
Their app is based on specialist knowledge and uses the effect of visual perception, which, after all, is closely related to rational thinking and emotional intelligence.
An association game sees players make links between objects and activities – e.g. a circle and a football.
Memory-training or videoclips encourage users to learn numbers, letters, animals, food, colours and shapes.
The programme uses reactions to gauge performance, information which can be sent to therapists or parents.